Web Development · Product · Community
The Detroit Help Hub
A pandemic-era platform for Detroit small business
The value arc
From problem to value in four moves
Problem
Covid-19 was closing local retailers overnight, and there was no shared way for Detroit to keep shopping local.
Diagnose
Pandemic closing shops
Reframe
Location-first shop platform
Deliver
Built in a weekend on GMB
Compound
100+ shops shoppable
Value delivered
100+ Detroit shops kept open and shoppable.
- 0+
Local shops and events onboarded
- 0+
Ways to shop each store
Uber Eats, PayPal, Instagram, and more
- 0 weekend
From concept to live platform
During Covid-19 lockdowns
A digital small biz support site for local businesses in the city of Detroit, set up during the height of the pandemic.
Approach
See the emergency
Retailers closing at the start of the pandemic
Build in a weekend
Mobile, location-first small business platform
Onboard through Google
Simple GMB flow so shops could self-sign
Support local at scale
100+ businesses shoppable through a single map
By the numbers
- 0+
Local shops and events onboarded
- 0+
Ways to shop each store
Uber Eats, PayPal, Instagram, and more
- 0 weekend
From concept to live platform
During Covid-19 lockdowns
And beyond the numbers
Organically 100 shops and events signed up.
The business signs up through a simple Google My Business page sign up process.
Users shop and support local through a mobile friendly, easy to navigate, site.
Services engaged